Why Your Business Still Feels Hard (Even Though You’re Doing Everything “Right”)

8 Sneaky Ways You Might Be Sabotaging Your Own Success

And how to stop making it harder than it needs to be

You’ve done the courses. You’ve built the offers. You’ve put yourself out there - more than once.

You’re not brand new to this.
And yet…

Some days it still feels like a slog.

You’ve seen momentum - but not as much consistency as you’d like.
You know you’re capable - but something’s not quite clicking.
And if you’re honest? You’re tired of feeling like you’re working harder than the results would suggest.

You’re not doing anything wrong, exactly… but something’s off.

And that “something” might not be a strategy issue - it might be something sneakier.
A few old patterns. A handful of unhelpful habits. The kind of sabotage that hides in plain sight.

So this post is a gentle mirror. Not to call you out - but to help you shift what’s not working, before it drains your energy, your confidence, or your love for the business you’re building.

Let’s take a look.

1. You’re still thinking like an employee

This one comes up more than people expect - especially for those of us who are naturally conscientious and like to do a “good job.”

But in business, there’s no boss to impress. No one marking your work. And no one giving you a gold star just for being busy.

You have to choose your own priorities. Back your own decisions. Be your own leader.

If you’ve been stuck in task-mode, ticking boxes but not moving the needle - this might be why.

Try asking:
What would the CEO version of me prioritise today?

Spoiler: it’s probably not fiddling with fonts or starting a brand new opt-in from scratch. She’s making decisions and moving forward.

2. You’re scared to sell (even though you believe in your offer)

You’re great at what you do. You know your offer is valuable. But when it comes to actually inviting people to buy?

Cue the awkwardness.

Selling doesn’t need to be pushy, performative, or pressure-filled. It just needs to be clear.
This is who I help. This is how I help. Here’s how to take the next step.

Your dream clients aren’t sitting around hoping someone might make a vague offer.
They want clarity. They want leadership. They want to know you can help them.

Give them that.

3. You feel a bit weird about making money

This one runs deep - especially if you were raised to be helpful, humble, or to never ask for too much.

I’ve worked with women who had so much to offer… but couldn’t sit with the discomfort of being paid. One client even refunded a payment once because it felt “too awkward” to receive it. Not because she didn’t deliver - but because the old money stories ran so deep.

We worked through it together. And now? She’s raised her prices four times, is booked out months in advance, and is making consistent 10K months - with full integrity.

Because money isn’t bad. It’s a tool. A resource. An amplifier.

It lets you support your family. Create breathing room. Give generously.
You’re allowed to be paid for the value you bring.

You’re allowed to receive.

4. You’re stuck in learning mode (and avoiding doing mode)

This is one I see all the time - especially in smart, thoughtful women who genuinely want to do things right.

When things aren’t flowing, the instinct is often to “learn more.” Download another freebie. Watch another webinar. Tweak the backend of your business until it sparkles.

But most of the time, it’s not more knowledge you need. It’s momentum.

Clarity comes from doing. Not planning. Not preparing. Doing.

So if you’ve been stuck in research mode - start small.
Pick one action. Test it. Tweak it. Let yourself learn through motion.

You don’t need to be fully ready. You just need to begin.

5. You’re hiding behind your content (instead of truly connecting)

You’re showing up. You’re posting. You’re doing “all the right things.”

But… it still feels like no one’s biting.

That’s usually a sign that you’re posting at people instead of connecting with them.

Your audience doesn’t just want information. They want resonance.
They want to feel like you get them - and like you can genuinely help.

That happens when you speak from the heart, not just from the strategy.
When you stop trying to sound like an expert, and start sounding like you.

So post less “perfect” content - and more real connection.

6. You’re investing in stuff - but not in support

It’s easy to spend thousands on a new website, or branding, or a course bundle that promises 47 plug-and-play templates.

But none of those things are a substitute for clear strategy, real support, and consistent action.

If your Google Drive is overflowing but your business still feels heavy and unclear, it might be time to invest differently.

The right support helps you simplify. Prioritise. Implement.
Not with more to-dos — but with better ones.

Inside Simple, Scalable Business School™, we clean this stuff up properly - so you stop throwing spaghetti at the wall and start seeing real, repeatable results.

7. You’re not tracking your numbers (because… maths)

I know - metrics aren’t sexy. But they matter.

When you know what’s working (and what’s not), everything gets easier.

You stop guessing. You stop changing things that weren’t broken. You stop spinning.

You don’t need a fancy spreadsheet. Just track the basics:

• Where leads are coming from

• What’s converting

• What’s working consistently

When you see your business clearly, you can lead it properly.

8. You’re being consistent-ish… but not committed

You’re not flakey. You’re not lazy. But if you’re honest, your consistency has been a little… patchy.

A few strong weeks, followed by a quiet month. A launch, then burnout. A burst of visibility, then a spiral of self-doubt.

It happens. But it’s also costing you momentum.

Consistency doesn’t mean doing everything.
It means doing the right things, repeatedly - long enough for them to actually work.

Start smaller if you need to. But make it sustainable.
Build the habit of showing up even when it’s quiet.

Because that’s when things start to shift.

So what now?

First of all - if you recognised yourself in any of these, you’re not alone. This stuff is common, especially at the stage where you’ve got something… but want it to feel easier, cleaner, more scalable.

The good news? Every one of these patterns can be shifted - with awareness, support, and a strategy that actually fits your life.

That’s what we do inside Simple, Scalable Business School™.

If you’re ready to stop making business harder than it needs to be - and finally build something that feels solid, scalable, and spacious - you know where to find me.

You’ve got this. And I’ve got your back.