A done-for-you Ivorey setup that’s built to work the way you need it to without you having to touch the tech (until you want to!)
For coaches, therapists, and course creators who value simplicity and are ready to feel more organised, more spacious, and more confident knowing their business is set up for success - without have to figure it all out alone.
WHAT I DO AND WHY IT MATTERS...
These services are designed for coaches, therapists, and course creators who are ready to step away from tech stress and back into the work they love.
You didn’t start your business to spend hours wrestling with platforms, patching things together, or stressing over launches that don’t quite land. You started it to share your expertise, create real impact, and serve your clients.
After working behind the scenes with hundreds of businesses, I know what separates the ones that thrive from the ones that stall: clear systems that actually work, marketing that feels human, and offers that your clients can’t wait to say yes to.
I bring a rare mix of teaching strategy, business operations, and smart systems so your business feels lighter, your clients feel supported, and you don’t have to be across every moving part.
When everything is set up to run smoothly, you stop firefighting and start leading with confidence, clarity, and more breathing space for the things that really matter.
Will definitely hire again ...
Emma is a very knowledgeable and professional to work with, she has a keen eye for design, as well as systems/functionality. Working with her is easy as well, she has a solid system in place to manage the process and gives great advice. She's also a really nice person. I definitely got what I was looking for. Will definitely hire again as well as recommend.
Kajsa Vikman, USA
Hypnotherapist
Choose Your Services
Don't waste time and money trying to create everything from scratch. We offer fast, affordable fixed packages that remove overwhelm and get your business setup and moving quickly and easily.
FULL WEBSITE
USD $999 or AUD $1499
Recreate your existing website (e.g. Wordpress, Kajabi, Kartra, Squarespace) inside Ivorey™. Choose from one of the stunning Ivorey premium templates, and we'll customise it with your branding, imagery, fonts and copy.
(Note: If you require a custom build that is not based on one of the Ivorey™ templates please message us for a custom quote).
THE IVOREY™ TEMPLATES
What's included
How it happens
ADD-ON A BLOG
USD $399 or AUD $599
Want a matching blog or a space on your site to showcase your podcast episodes? We'll setup your Ivorey™ blog and post pages, plus upload 2 of your blog posts (or draft blogs, if you don't have a blog yet), ready for you to hit publish. And if you currently have a blog on another site we can import those for you too.
Have a podcast instead? Then you can use this setup to embed your podcast episodes and transcripts!
Your Blog Design
What's included
How it happens
OPT-IN FUNNEL
USD $399 or AUD $599
An opt-in funnel is the simplest way to capture leads - whether you’re sharing a freebie, opening a waitlist, promoting a webinar, or collecting applications. It starts with a dedicated landing page where visitors enter their details, followed by an automated email sequence that delivers their freebie or confirmation and continues to nurture the relationship.
YOUR FUNNEL TEMPLATES
What's included
How it happens
SALES FUNNEL
USD $599 or AUD $899
Got an offer you’re ready to share with the world — whether it’s a coaching package, course, group program, or membership? This package includes everything you need to start selling straight away: a beautifully designed sales page, checkout page, and thank-you page, along with an automated workflow to tag leads, send confirmations, and keep the process running smoothly.
If your offer includes a course or community space, you can also choose to add on those setup packages for a complete, end-to-end build.
YOUR FUNNEL TEMPLATES
What's included
How it happens
COURSE & PORTAL SETUP
*from USD $499 or AUD $749
Turn your expertise into a fully branded learning experience. We’ll design a professional course portal that’s styled to your brand, build out your course*, set up your login and welcome emails, and create workflows that automate student access - so everything feels seamless for both you and your students.
If your course is free, you can add on an opt-in funnel to share it with your audience. If it’s paid, a sales funnel can be added to handle purchases and enrolments.
*Price dependent on course length and complexity.
What's included
How it happens
COMMUNITY SETUP
USD $299 or AUD $449
We’ll set up a beautifully branded online community that your members can access from both desktop and mobile, along with customised login and welcome emails, plus workflows to automate member access.
If your community is free, you can add on an Opt-In Funnel to share it with your audience. If it’s paid, a Sales Funnel can be added to handle purchases and enrolments.
What's included
How it happens
CRM SETUP
USD $359 or AUD $539
Streamline the way you manage leads and clients with a fully branded CRM system. We’ll set up your booking calendar, create a custom booking page and next steps page, design branded booking emails and reminders, and configure your invoice and contract templates. On top of that, we’ll build lead workflows that keep everything organised and running smoothly behind the scenes.
If you’d like to connect your CRM to a funnel, you can add on an Opt-In Funnel to capture leads for free calls or resources, or a Sales Funnel if you’re selling paid sessions or packages.
What's included
How it happens
THE DETAILS
How it Works
From start to finish - get your IVOREY SYSTEM SETUP JUST FOR YOU!
Your Vision
Once you have locked in your setup service(s), we will jump on a Zoom call to ensure I fully understand your vision. I will walk you through the design process and we will finalize timeframes.
Preparation
Look out for an email from me. You will be given a unique link to your dedicated Client portal to upload your content and images. Your setup will be broken down into bite-sized tasks so that you can track each step.
This part must be completed before the project can begin.
Time to Build
This is the time that you get to sit back and relax! I get to work designing and setting up your site/systems. If I have any questions I'll reach out but otherwise there is nothing that you need to do!
Final Tweaks
We want everything to be perfect so once we are done you will receive a detailed video walkthrough of everything that we have setup. If you have any final revisions then we will be on hand for 14 days after your handover to ensure a seamless transition.
Client Love ...
Meet the Geek behind the Sleek!
Hello lovely - I’m Emma Johnson: online business manager, strategist, and unapologetic systems geek (always). For the past six years, I’ve been helping women-led businesses build online success that is not only beautifully branded but brilliantly functional - freeing up their time, increasing conversions, and creating more ease day-to-day.
From websites and workflows to course platforms and client experiences - I’ve built it all, and I know what works.
Whether I’m mapping out a customer journey, refining a visual identity, or simplifying the backend tech, my goal is always the same: to create experiences that are clear, compelling, and conversion-ready.
Let's GET YOU SET UP



